streamline.
standout.
scale.

Automated systems for females ready to transform their business and live intentionally.

Life is too short...

to be spending countless hours on your computer checking client emails, filing digital paperwork, booking appointments, etc.

Hey, I’m Caitlyn! As a business owner, I understand the feeling of being overwhelmed and overworked. I’ve been there! I was a professional photographer for almost a decade. 

Photography was my first passion but 80% of my work was spent away from my family, glued to screen managing endless client tasks + communication. Burnt out and not knowing there was a solution to automate my back end busywork, I closed my doors on my dream business. 

THE SOLUTION IS AUTOMATION!​

Refocus on the heart of your business! I help craft a custom back end  workflows to automate all the digital paperwork, client communication, and busywork. My mission is to help you thrive and impress those amazing customers you have worked so hard for.

NO MORE manually sending every email, invoice, contract, proposal, questionnaire, scheduler, welcome kit, etc.

P.S. I know automation sounds scary! But I promise I will help you choose the right system and create a business strategy that is personalized for you and your clients. Robotic and impersonal is NOT my thing.

Let's Work Together
USING
Let's Get This Party Started

It's as easy as 1...2...3
STEP 1

CONSULTATION

Fill out the setup application form. This allows me to get to know your biz, help figure out what systems + strategy you need, and lastly, make sure we are a good fit. If your application is accepted, you will receive a calendar to book a call with me.

STEP 2

WORKFLOWS

My goal is to create a seamless and easy process. You complete a questionnaire and then let me do the brainstorming and process building on our workflow mapping Kick-Off call. That’s it! I then build your dream client automation so customer tasks can be put on autopilot.

STEP 3

CELEBRATION

FINISHED!  Say goodbye to your old life of overwhelm and say hello to sanity and time freedom! You will receive Dubsado/Honeybook training, 21-days of post-setup help, SOP’s, and additional information about your new system.

What People Are Saying…

I struck gold when a friend referred me to Caitlyn of Systems & Strategy. She was in constant communication, extremely professional, and walked me through every step of the process. Caitlyn is a rock star at what she does and has a true passion for helping business owners win in business through automation.
Joanne Wetzel
Joanne Wetzel Coach │ Joanne Wetzel Coaching
Caitlyn was SUCH a blessing and joy to work with during the entire process. With Caitlyn's help and knowledge of Dubsado, she turned my very intricate and long workflows into beautiful forms, made my contracts process quicker, and linked everything together flawlessly. If you are jaded by the business back end of things, you NEED her in your life.
Katie Myrick
Katie MyrickPhotographer │ Katie Myrick Photography
Caitlyn has been nothing short of amazing and a real pleasure to work with. I have already had great feedback from prospective clients who went out of their way to comment upon how pretty their proposal was. She managed to capture the look and feel of my website so from enquiry through to booking, everything looks on brand - I LOVE IT!
Caroline M
Caroline MWedding Planner │ Forever Lovestruck
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PHEW, if you have scrolled this far that means we NEED to work together!

Don't be Shy, Just Click Me!
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