+ workflows created
100
years pro photographer
7
years systems strategist
5
Helping you plant the seeds of an efficient system, nurture your workflows until they flourish, and create a client experience as smooth as a sandy beach stroll (yes, even with a touch of ocean breeze calm).
Your secret to
business automation!
business systems consultant
⤹
For almost a decade, I chased sunsets as a photographer, capturing stunning moments around the world. But the business side of things? That was like a runaway film reel—tangled, chaotic, and giving me some serious OCD tendencies.
Unruly workflows? Check. An overflowing inbox? Double check. Systems that made me want to drown in a sea of stick notes (surrounded but no way out). It was a logistical nightmare.
But here’s the good news: You don’t have to be a productivity guru to conquer the chaos. That’s where I step in as your workflow windsurfer!
My zone of genius? Think Marie Kondo meets business automation—with a splash of kombucha-fueled creativity. Together, we’ll cut through the clutter, simplify your processes, and build systems that actually make sense.
Meet Caitlyn Gray
systems nerd
Elevate your interactions with seamless systems that delight your clients.
client experience enhancement
Automate client onboarding, invoicing, and follow-ups, so you never miss a beat.
custom workflow automations
I’ve helped countless entrepreneurs transform their businesses. Here’s what I bring to the table:
Honeybook pro & Dubsado specialist.
what i offer as
A Little More About Me ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨ A LITTLE MORE ABOUT ME ✨
Everyone has their quirks;
here are a few of mine...
During a busy season of my business, my youngest daughter arrived early, along with an unexpected Down Syndrome diagnosis. Her birth taught me to slow down, lean in on Jesus, and find contentment in the present—a lesson that’s made me a more mindful entrepreneur and mother.
the why
My dream is to become a sourdough baking extraordinaire, but my starter has a mortality rate that rivals the Hunger Games arena. Maybe automation can help with that too?
The Dough
Currently, I am an Iowa captive. It’s a sensitive subject because my true love language is laying on the beach, drenched in the sun, and sipping on kombucha (my current faves are GTS Lemon Berry and Kevita Mango Lime – yum!).
the beach
Waking up with a gap-toothed grin—the adult kind, not the cute kid kind—might explain my obsessive brushing and the occasional splurge on a ridiculously pricey electric toothbrush (Adulting is a blast, right?).
The fear
Businesses I can help!
your favorite biz consultant and
I work with creative entrepreneurs and digital marketers ready to trade chaos for clarity. Whether you’re building impactful connections, scaling a content strategy, or managing the day-to-day, I’ve got your back. Together, we’ll design workflows that empower you to focus on growth and creativity while delivering exceptional client results.
